Your Social Media Agency Mallorca, Santanyi.
Social Media Management / Organic Social:
Of course most of us are savvy social media users today, but what really distinguishes merely managing a social media presence from professional social media management? Social media management requires professional knowledge and experience in audience analysis and the implementation of specific marketing strategies. The goal is to use these strategies already at the stage of content creation and publishing, to connect more deeply with both existing and new audiences. Moreover, professional handling of the data that arises in the process is useful in order to learn more about yourself and potential customers.
Advantages:
- Strengthen your brand through perception on social media.
- Analyze and identify your target audience.
- Opportunity to grow your audience organically.
- The right presentation of your products and services, tailored to your audience’s taste.
- Quickly respond to new trends and thereby distinguish yourself from competitors.
- Increased visibility.
Performance Campaigns:
are paid advertising measures in social networks. Compared to traditional methods, they offer many advantages.
Advantages:
- Social media ads can be targeted to your audience and aligned with your business goals.
- Lower costs compared to conventional advertising, possible even with smaller budgets.
- Flexibility: campaigns can be adjusted at any time, whether content or budget.
- Social ads are often embedded within other content chosen by the user and are less likely to be consciously skipped.
- More detailed performance evaluation.
- Possibility for direct interaction.
Community Management & Chat Bot Implementation:
“Your wait time is approximately 5 minutes” or “Thank you for calling. Unfortunately, we’re unable to take your call at the moment. You can reach us from…”
— sound familiar? Nobody really enjoys that, right? It’s a typical customer service scenario, but that can end now.
The chatbot is in a sense the upgrade to a service hotline. The word “chatbot” combines “to chat” and “robot.” So it’s a robot with which one can converse: the digital interlocutor is available via text input and/or audio input in the chatroom for you and your customers.
Performance, personality, presence – that’s how social media becomes a real added value.
